UX
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March 1, 2022
Climate Action Web App – Buy Trees
A six month contract creating a web app for business and consumers to purchase and plant trees in projects around Australia.
Task
My job was to manage UX deliverables and design a consumer facing web app connecting them with businesses to inspire them to plant trees for climate action. I conducted extensive user research using Maze prototypes, surveys, analytics, A/B testing, user flows, and wire-framing.
